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VINTAGE LVC CATALOGS

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robroy View Drop Down
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Post Options Post Options   Thanks (1) Thanks(1)   Quote robroy Quote  Post ReplyReply Direct Link To This Post Posted: 24 May 2020 at 8:45am
Originally posted by LazyS LazyS wrote:

Originally posted by robroy robroy wrote:

That was and continues to be my favorite LVC collection. I love the SoCal hotrod stuff, I still own 3 of the shirts and wear them regularly, the skull, shirt, the pink eye ball shirt and the blue button up with the ringed planets on it.
Come to think of it, I bought one of the shorthorns from Mr Randal after he moved on from it too. The black and yellow one. I might have even owned the pink and blue shorthorn from that season too


If that flame belt is anywhere around a 32” waist I’d love to have it mike, you know, for posterity’s sake.


where did you get the space shirt? I've been looking forever but only saw a couple xtra-smalls floating around.

Does anyone know anything similar available?


A seller on eBay had several and I snagged one. It’s a small, but fits big, I’m usually a medium in LVC stuff. I need to thin out my closet and was thinking of selling it. DM if you’re interested.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote LazyS Quote  Post ReplyReply Direct Link To This Post Posted: 23 May 2020 at 3:34pm
Originally posted by robroy robroy wrote:

That was and continues to be my favorite LVC collection. I love the SoCal hotrod stuff, I still own 3 of the shirts and wear them regularly, the skull, shirt, the pink eye ball shirt and the blue button up with the ringed planets on it.
Come to think of it, I bought one of the shorthorns from Mr Randal after he moved on from it too. The black and yellow one. I might have even owned the pink and blue shorthorn from that season too


If that flame belt is anywhere around a 32” waist I’d love to have it mike, you know, for posterity’s sake.


where did you get the space shirt? I've been looking forever but only saw a couple xtra-smalls floating around.

Does anyone know anything similar available?
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Sansome View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Sansome Quote  Post ReplyReply Direct Link To This Post Posted: 20 May 2020 at 5:43pm
Originally posted by robroy robroy wrote:

That was and continues to be my favorite LVC collection. I love the SoCal hotrod stuff, I still own 3 of the shirts and wear them regularly, the skull, shirt, the pink eye ball shirt and the blue button up with the ringed planets on it.
Come to think of it, I bought one of the shorthorns from Mr Randal after he moved on from it too. The black and yellow one. I might have even owned the pink and blue shorthorn from that season too


If that flame belt is anywhere around a 32” waist I’d love to have it mike, you know, for posterity’s sake.


Found my other flame 🔥 belt- DM me here or Instagram
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Sansome Quote  Post ReplyReply Direct Link To This Post Posted: 16 May 2020 at 8:14pm
Originally posted by robroy robroy wrote:

That was and continues to be my favorite LVC collection. I love the SoCal hotrod stuff, I still own 3 of the shirts and wear them regularly, the skull, shirt, the pink eye ball shirt and the blue button up with the ringed planets on it.
Come to think of it, I bought one of the shorthorns from Mr Randal after he moved on from it too. The black and yellow one. I might have even owned the pink and blue shorthorn from that season too


If that flame belt is anywhere around a 32” waist I’d love to have it mike, you know, for posterity’s sake.




Let me hunt down my other belt- this should go all the way down to a 28-30
I'll hunt for my second one, then let you at this one.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote robroy Quote  Post ReplyReply Direct Link To This Post Posted: 16 May 2020 at 7:26pm
That was and continues to be my favorite LVC collection. I love the SoCal hotrod stuff, I still own 3 of the shirts and wear them regularly, the skull, shirt, the pink eye ball shirt and the blue button up with the ringed planets on it.
Come to think of it, I bought one of the shorthorns from Mr Randal after he moved on from it too. The black and yellow one. I might have even owned the pink and blue shorthorn from that season too


If that flame belt is anywhere around a 32” waist I’d love to have it mike, you know, for posterity’s sake.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Sansome Quote  Post ReplyReply Direct Link To This Post Posted: 16 May 2020 at 6:14pm
I'm not really sure if this 2013 flame belt ever went into production? I had 3 at one time, found this one today in the shed, i believe I have one more if anyone is interested in one, I don't see needing more than 1- Here it is in the 2013 look book


lvcb3 by bottleswest, on Flickr



lvcb by bottleswest, on Flickr


lvcb1 by bottleswest, on Flickr



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Post Options Post Options   Thanks (0) Thanks(0)   Quote Sansome Quote  Post ReplyReply Direct Link To This Post Posted: 14 May 2020 at 7:36pm
Maurizio interview 2010 Inventory (RIP)


mi by bottleswest, on Flickr


mi1 by bottleswest, on Flickr


mi2 by bottleswest, on Flickr

mi3 by bottleswest, on Flickr
mi4 by bottleswest, on Flickr


First and only time in Amsterdam- we took a bike ride over to the LVC offices (in a stadium)
Maurizio had just stepped
down from Levi...This was in the first of July 2012.



mi5 by bottleswest, on Flickr

mi6 by bottleswest, on Flickr

mi7 by bottleswest, on Flickr

mi8 by bottleswest, on Flickr

mi9 by bottleswest, on Flickr


mi10 by bottleswest, on Flickr


mi11 by bottleswest, on Flickr













Edited by Sansome - 14 May 2020 at 10:10pm
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Post Options Post Options   Thanks (1) Thanks(1)   Quote mr randal Quote  Post ReplyReply Direct Link To This Post Posted: 14 May 2020 at 12:29pm
It really is sad, isn’t it? LVC could have been the worlds preeminent repro maker. All that history and early vision squandered in the quest for corporate profit.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Shorty Long Quote  Post ReplyReply Direct Link To This Post Posted: 14 May 2020 at 11:51am
For me, LVC became terminal when they closed the Valencia St. factory, and it finally expired with the closure of Cone’s White Oak plant. I think the last LVC piece I purchased was the 1915 jeans when they were first released. I just couldn’t get over the lack in quality of details like the buttons and pocket bags. I’m honestly shocked it’s lasted this long.
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Sansome Quote  Post ReplyReply Direct Link To This Post Posted: 14 May 2020 at 11:29am
Originally posted by mr randal mr randal wrote:

That was an incredible advertising campaign, and the orange tab MIA line was a bit of genius- would’ve been interesting to see where that went if Levi’s upper management hadn’t become so typically bottom-line and vision lacking abruptly thereafter.
Does anyone remember- there was a thread here about a secret giveaway to denimbro members of a new model from a major producer- I think everyone had figured out it was LVC pretty quickly, right? They came to me with the idea, it was to be 50 pairs and the new 551zxx if I recall correctly. After I had announced it and started signing people up they suddenly changed their mind and, after multiple attempts to get an update, I was informed that upper management had “decided to go a different direction”. I was lucky to get 3-4 pairs to give away on the forum after some complaining.
I think that was the same time they started pulling support from LVC’s pr, reducing offerings, closed the LVC flagship store. A long steady decline to this point.


Maurizio spells it out in the 2011 interview he did, in- Inventory magazine- I’ll post it later- when the new CEO
Came on, he was giving LVC 2-3 years to make its way- to be profitable, 2014 was the beginning of LVC being
Dismantled....starting in 2016-2017? It was only 1 person, a year later they were given 1 assistant.
Now with company going public- It’s over Johnny

Edited by Sansome - 14 May 2020 at 7:18pm
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